{"id":85,"date":"2013-07-18T17:37:11","date_gmt":"2013-07-18T17:37:11","guid":{"rendered":"http:\/\/whywedoit.net\/blog\/?p=85"},"modified":"2013-07-18T17:37:11","modified_gmt":"2013-07-18T17:37:11","slug":"ultimate-cliffs-notes","status":"publish","type":"post","link":"https:\/\/whywedoit.net\/blog\/2013\/07\/18\/ultimate-cliffs-notes\/","title":{"rendered":"Ultimate Cliffs Notes"},"content":{"rendered":"<style><!--\n\/* Font Definitions *\/ @font-face \t{font-family:Times; \tpanose-1:2 0 5 0 0 0 0 0 0 0; \tmso-font-charset:0; \tmso-generic-font-family:auto; \tmso-font-pitch:variable; \tmso-font-signature:3 0 0 0 1 0;} @font-face \t{font-family:\"\uff2d\uff33 \u660e\u671d\"; \tmso-font-charset:78; \tmso-generic-font-family:auto; \tmso-font-pitch:variable; \tmso-font-signature:1 134676480 16 0 131072 0;} @font-face \t{font-family:\"\uff2d\uff33 \u660e\u671d\"; \tmso-font-charset:78; \tmso-generic-font-family:auto; \tmso-font-pitch:variable; \tmso-font-signature:1 134676480 16 0 131072 0;} @font-face \t{font-family:Calibri; 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\tmso-footer-margin:.5in; \tmso-paper-source:0;} div.WordSection1 \t{page:WordSection1;}\n--><\/style>\n<p class=\"MsoNormal\"><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">Okay, I have to be honest, my degree is in business not education, and before Solution Tree I spent 14 years in higher education administration not K-12 public education.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>So, some might say when I began to run Solution Tree I did not have a solid understanding of the K-12 market.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>Some might be right.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span><\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">\u00a0<\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">I quickly hired a consultant, drew from my non-profit background, went to a lot of conferences, <\/span><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">read as many trade publications as I could fit in, <\/span><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">but still felt woefully uninformed.<\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">\u00a0<\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">Oh how do I wish I knew &#8216;then&#8217; what I know now.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>And the \u2018then\u2019 is the newsletter Marshall Memo.<\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">\u00a0<\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">Okay this next part I copied from his website, but I know it all to be true.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span><\/span><\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">Note: I am not getting paid to share this information, and I have never met Kim Marshall. I did have to email him once to apologize after I promoted his newsletter to 2,000 people at one of our events and he was unexpectedly swamped with free issue requests.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>Not nice.<\/span><\/p>\n<div id=\"attachment_84\" style=\"width: 220px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/i1.wp.com\/whywedoit.net\/blog\/wp-content\/uploads\/2013\/06\/Slide1.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-84\" class=\"size-medium wp-image-84\" alt=\"Kim Marshall\" src=\"https:\/\/i1.wp.com\/whywedoit.net\/blog\/wp-content\/uploads\/2013\/06\/Slide1.jpg?resize=210%2C157\" width=\"210\" height=\"157\" srcset=\"https:\/\/i1.wp.com\/whywedoit.net\/blog\/wp-content\/uploads\/2013\/06\/Slide1.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i1.wp.com\/whywedoit.net\/blog\/wp-content\/uploads\/2013\/06\/Slide1.jpg?resize=400%2C300&amp;ssl=1 400w, https:\/\/i1.wp.com\/whywedoit.net\/blog\/wp-content\/uploads\/2013\/06\/Slide1.jpg?w=720&amp;ssl=1 720w\" sizes=\"auto, (max-width: 210px) 100vw, 210px\" data-recalc-dims=\"1\" \/><\/a><p id=\"caption-attachment-84\" class=\"wp-caption-text\"><strong>\u00a0\u00a0\u00a0\u00a0\u00a0 Kim Marshall<\/strong><\/p><\/div>\n<p class=\"MsoNormal\" style=\"padding-left: 30px;\">The Marshall Memo, published since 2004, is designed to keep principals, teachers, superintendents and others very well-informed on current research and best practices in\u00a0 the field.\u00a0 Kim Marshall, drawing on his experience as a teacher, principal, central office administrator, consultant, and writer, lightens the load of busy educators by serving as their &#8220;designated reader.&#8221;<\/p>\n<p class=\"MsoNormal\" style=\"padding-left: 30px;\">To produce the Marshall memo, Kim subscribes to 64 carefully-chosen publications and looks through score of articles each week to select 5-10 that have the greatest potential to improve teaching, leadership, and learning.\u00a0 He then writes a brief summary of each article, provides e-links to full articles when available, highlights a few striking quotes, and e-mails the Memo to subscribers every Monday (with the exception of a one-week break at Christmas and a two week mid-summer vacation).<\/p>\n<p class=\"MsoNormal\"><span style=\"font-size: 14.0pt; font-family: Calibri; mso-ascii-theme-font: major-latin; mso-hansi-theme-font: major-latin;\">Kim Marshall rocks, and the newsletter is well worth the price of subscription.\u00a0 We can all learn a lot from the Memo on how to help educators&#8230;and that is why we do it.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Okay, I have to be honest, my degree is in business not education, and before Solution Tree I spent 14 years in higher education administration not K-12 public education.\u00a0 So, some might say when I began to run Solution Tree &hellip; <a href=\"https:\/\/whywedoit.net\/blog\/2013\/07\/18\/ultimate-cliffs-notes\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":""},"categories":[1],"tags":[],"class_list":["post-85","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_featured_media_url":"","jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p3xSk4-1n","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/posts\/85","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/comments?post=85"}],"version-history":[{"count":15,"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/posts\/85\/revisions"}],"predecessor-version":[{"id":172,"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/posts\/85\/revisions\/172"}],"wp:attachment":[{"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/media?parent=85"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/categories?post=85"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whywedoit.net\/blog\/wp-json\/wp\/v2\/tags?post=85"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}